In this episode of the Accounting Insiders Podcast, host Gary DeHart sits down with Linda Hunt, founder of SumSolutions and author of The Money Conversation: Speak the Truth, Set the Standard, and Get Paid Without Apology. Linda shares powerful insights on how accounting professionals and service providers can move away from undercharging and step into confident, value-based pricing. From overcoming the fear of raising rates to reframing client conversations and packaging services effectively, this episode is packed with practical strategies you can apply right away. You’ll also learn about Linda’s “Perfect Pricing Formula,” how to align your pricing with the value you deliver, and why confidence—not just math—is key to profitable growth.
Where to Find Linda Hunt:
Sumsolutions - Strategic Clarity for Service Businesses
Curious to learn more? Access a free chapter of The Money Conversation here:
moneyconversation.net